The Privacy Policies Of The Grocery Store Chains - 1936 Words

Introduction This paper examines the privacy policies of three grocery store chains. The stores chosen include the regional chain Giant and the national chains Safeway and Whole Foods. Section one provides an overview and examination of the mission statements of each of the chains. Section 2 analyzes and compares the privacy policies of each. Section 3 provides recommendations to the privacy policy to improve business advantages. Finally, Section 4 recommends changes to the policies based upon privacy and data protection for customers. 1. Mission Statements Giant Food Stores, LLC Giant Food Stores were founded in 1923 in Carlisle, PA as the Carlisle Meat Market. Since then it has grown into a regional grocery chain operating over 200†¦show more content†¦The mission of Safeway is to â€Å"earn your loyalty by anticipating and fulfilling their needs with superior-quality products while offering a unique shopping experience which generates long-term growth for the shareholders† (Safeway, 2016a). Safeway collects customer data through the use of their bonus/loyalty cards as well as through the use of their website and other services. Whole Foods Market Whole Foods Market was founded in Austin, Texas in 1980 making it the newest of the three grocery chains chosen for examination. Currently, they operate over 400 stores across the United States, Canada, and Great Britain (Whole Foods, 2016b). Their mission statement simply says â€Å"Whole Foods, Whole People, Whole Planet† (Whole Foods, 2016a). However, they further explain this mission statement by defining seven values. These values are quality natural and organic products, customer satisfaction, employee excellence, wealth creation, community support, environmental stewardship, and promotion of a healthy lifestyle. These value statements reflect a desire to attract an environmental and health conscious customer base. The use of bonus/loyalty cards is currently only available at certain locations in New Jersey and Pennsylvania. However, they have the availability of online ordering and collect data from customer purchases. 2. Analysis of Privacy Policies